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Etsy’s Trying to Fix Tech’s Women Problem. Why Aren’t You?

Sexism in the technology industry has become such an accepted fact it’s now a punchline, an HBO show, hyperlinked poetry. Discrete incidents are quickly labeled — booth babes, CodeBabes, Titstare, Donglegate — for quick and easy reference and #hashtagging. The tweetstorms and damning blog posts are themselves now eye-rolling clichés: As startup bros are compared to investment bankers and Silicon Valley is likened to the NFL, gender trouble comes as no surprise. Yet each individual flare-up still sparks the same question: What, exactly, is with tech’s woman problem?